Circle the Med
The Mediterranean Hybrid Forum 2021
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Vasiliki Adamidou
Head of Corporate Communications and CSR, Lidl Hellas

// Short bio

She was born in Thessaloniki. She believes that team effort, when is aimed at the collective good, enriched with positive thinking, leads to success.

As a human being, she seeks strength in honest relationships in a responsible civil society and in volunteering. As a professional she advocates the perception of corporate culture and corporate citizenship, in an active society of interest groups that produce, contribute and consistently return value to society as a whole.

She is inspired by nature and emphasizes in the initiatives that improve the quality of life but always in a balanced coexistence with the environment. Besides, our common future are our children and a sustainable planet…

The last 11 years she has been the Communication and Public Relations Manager of Lidl Hellas and Lidl Cyprus, while she has also been a Marketing executive in other companies in the past. She has studied English Literature at the Aristotle University of Thessaloniki and she earned a Master degree on International Marketing Management. She is an internationally certified Sustainability (CSR) Practitioner from the Center of Sustainability (CSE) and the Chartered Management Institute. She has represented the Hellenic Network for Corporate Social Responsibility at the United Nations Organization for Human and Business Rights.